Open University: Learner & Discovery Services
The learner and discovery services department at the Open University needed an animation to show academics wanting to create new modules.
Defining the message.
Many different departments are involved in the production of a new module so we settled on the concept of a train journey to communicate the message. We see an academic as they travel to various themed stations representing the stages of module production.
As the journey progresses we see the Learner & Discovery train stop at various stations along the way. Each station was designed to represent the stages of module production and given a distinctive look accordingly.
“It's been a pleasure working with Oakbeam on this product. I appreciate your creative and enthusiastic approach and how you emersed yourself in the brief and quickly understood the complex context in which the outcome would be delivered. I enjoyed the creative process and seeing how you brought our ideas to life. The outcome of using Oakbeam Pictures is we have developed a creative, contemporary animation that both engages and entertains the audience whilst delivering a clear communication to our clients. I look forward to working with you again on future projects.”
— Liz McCarthy Williams, The Open University
